A 3D ad will appear on Instagram

Instagram has announced the launch of 3D ads for brands.

The function works as follows: the 3D model of the product is loaded through the business manager, and then the Meta partner program automatically converts it into an advertisement.

For the user, targeted ads on Instagram and Facebook will appear with a new "View in 3D" button.

With the push of a button, you can rotate the product and view it from different angles. This feature is currently being tested in private.