First International Tashkent Digital Marketing Forum 2023

Hilton Tashkent City Hotel hosted the first international digital marketing conference and award ceremony for brands, agencies and digital content creators in 22 categories - Digital Marketing Awards on March 19-20.

Forum - the first large-scale event of the country, dedicated to new opportunities for digital presence and brand promotion, was organized by Committee on Competition and Consumer Protection of the Republic of Uzbekistan, Marketing Association of Uzbekistan with the support of partners.

During the two-day conference, presentations were held on how to create an effective digital strategy, which digital tools to use for business, how to promote and sell on Telegram and AliBaba, how to influence the effectiveness of online advertising, how to build strong brands in digital and many other interesting topics. Speakers at the forum included representatives from Yandex Advertising, SAP, Admixer, Wunder Digital, Alibaba.com, and Beeline.

The special guest of the forum was Jan Topless, the author of Topless, a popular science YouTube channel with 6.11 million subscribers, whose videos with popular content receive on average 11 million views. Jan publishes popular science videos on physics, astronomy, biology and other sciences, but also on art, culture and socially relevant topics, such as the concept of gender and generational theory.

Diyor Mirzaahmedov, forum organiser and chairman of the board of the Marketing Association of Uzbekistan, said:
"We have created a new annual platform for communication and presentation of new and well-known companies providing digital marketing services, active and popular brands paying attention to digital and users of these very technologies, products and services."